Westhaven Crest is an ecommerce venture studio. We find the suppliers, validate the products, and build direct-to-consumer brands that people actually talk about.
Most stores fail at the supply chain, not the storefront. We start where the margin lives, then build everything else on top of it.
We find, audit and negotiate with manufacturers across Shenzhen, Yiwu, Ho Chi Minh City and Istanbul. Sample testing, factory checks, MOQ negotiation and backup suppliers for every SKU, so a single factory never holds your brand hostage.
Demand data, competitor teardown and margin modelling before a single unit is ordered. If the numbers don't work at a 3x ROAS floor, we kill it early.
UGC pipelines, creator seeding and paid social that compounds instead of burns.
Shopify storefronts designed around one job: turning a scroll into a checkout. Product pages, offers, bundles, post-purchase flows and the email and SMS that follow.
From dropship to bulk inventory in regional 3PLs. We handle the transition when a winner is ready to scale, so delivery times drop as volume climbs.
A repeatable playbook we have refined across every launch, from first sample to first exit conversation.
We map demand, pressure-test margins and shortlist products with real search intent and room for a brand.
Shortlisted factories are sampled, audited and negotiated. We lock in pricing, lead times and a backup supplier.
Brand identity, storefront, creative and creator seeding all land together, so launch week has momentum.
Winners move from dropship into bulk inventory, new markets open, and the catalogue expands around what customers already love.
Small catalogues, obsessive product quality, and customers who film their unboxing without being asked.
We stay quiet as a studio on purpose. The brands get the spotlight, and the spotlight has been good to them.
Sunset lamps and dimmable bedside glow sourced from a single Guangdong factory we audited twice. A 14-second "room glow-up" clip went past 2.3M views in its first week and the brand hasn't looked back.
Trail harnesses and collapsible bowls for dogs that hike. Built a 140K-strong community of owners posting trail clips, then sold to a US outdoor retailer.
Full-grain desk mats, cable keepers and card wallets for people who care about their setup. Desk-tour creators did most of the heavy lifting.
Glass meal-prep sets and a magnetic spice system that turned "fridge restock" videos into a sales channel. Moved from dropship to a Dallas 3PL in month four, cutting delivery from 9 days to 2.
Westhaven Crest is our first company under one name, but not our first rodeo. Between us we have spent years sourcing from factories, running ad accounts and selling brands to buyers. We started the studio to do it properly, with partners, from day one.
Anyone can open a store in an afternoon. The brands that last are the ones that got the supplier, the margin and the product right before they ever ran an ad.
We take on a small number of brands each quarter and tie our upside to yours, so we only win when the brand does.
Margin is decided at the factory. We spend more time on sourcing than most agencies spend on ads, and it shows in the P&L.
Six weeks from idea to live store is normal for us. Skipping sample testing to get there faster never is.
Clean books, documented suppliers and owned audiences from the start. Exit-ready is a habit, not a scramble.
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